While somewhat hidden, we do have a “Feature Request” page that is actively managed and read by members of our team.
Many of the feature requests are curated from your feedback and posted on this list by our head of operations and support rockstar Jimmy Fan (if you’ve ever filed a bug or request, he was the one that was responsible for tracking the right person and/or solution down for you!)
Also, in case you hadn’t noticed, and it is quite likely since it is also rather (unintentionally) hidden right now, we have a customer support forum page which we are always staying on top of as well to get your feedback to improve our products!
We are pleased to announce a number of new features to the Kontagent platform in our Twenty First update to the Kontagent Platform.
It has been just over 2 years since our first public 1.0 release and about 3 years since the inception of the Kontagent platform!
A big thanks to all of our supporters and customers along the way.
Here is a short list of some select updates in this version:
Annotations
You can now create annotations for graphs. These can be configured as private or public (so your notes can be shared with other users in your account).
Custom Dashboard Changes
You can share pages with other users.
You can make copies of existing elements on a page.
You can now display your data in a table format in addition to the graph format.
The method for selecting a page to view has been improved for cases where you have a large number of pages.
Event Tracking
If you are part of the event tracking beta program, feel free to contact support for details on the changes and its refreshed UI and feature set.
In this release (v1.20) we have added a number of new features to: 1) custom dashboard, 2) the traffic source tab, 3) the virality, tab, 4) the permissions features to more capable and 5) Increased the precision shown for certain graphs in the dashboard. Details are provided below.
Custom Dashboard Changes
• New Data Source: The following new data sources have been added to the custom dashboard:
1. events (filterable by name and subtypes)
2. ad clicks and installs (filterable by source)
3. partner clicks and installs (filterable by source)
4. goal counts
• Higher Precision Data Display: The precision with which data is shown for each series in a chart can be specified. The default value is 2 digits. An ‘auto’ setting is available that chooses a precision based on the values in the data series.
• Dual Axis: Data series can be assigned to one of two y axes. This allows data with very different value ranges to be shown in a single graph
Traffic and Viral Channel Source Filtering
You can exclude data from the tables on the traffic source page and from the A/B test tables on the virality tab. By clicking on the ‘X’ in a row, an exclusion filter will be added to prevent that data from being shown in the future in the table. You can view and manage the filters that have been set in the “Hidden Sources” tab for each table that supports this.
Permission Changes
The permission settings now applies to individual graphs in addition to tabs. For example, if the ‘revenue’ permission is not granted to a user class, but the ‘engagement’ permission is granted, the user will be able to view the main ‘Dashboard’ page and see install and daily user information, but they will not be able to see the graph or table entries pertaining to revenue on that page.
Precision Increased for Certain Graphs
The precision with which data is shown in certain graphs has been increased. This change has been made to graphs that typical have very small values and the previous 2-digit precision was limiting in seeing the details of value changes.
Billing E-mail Addresses
You can specify one or more e-mail addresses on the billing page to which all billing-related e-mails will be sent, rather than having them sent to all admin users on the account (as is done by default).
San Francisco, California, June 30th, 2010 — San Francisco based social web analytics company Kontagent, has raised over $4 million in additional equity funding in its latest round of funding. The round was led by Altos Ventures and Maverick Capital, with participation from Larry Braitman, co-founder of FlyCast and Adify. This brings the total amount raised by Kontagent to nearly $6 million to date. Anthony Lee from Altos Ventures and Eric Kim from Maverick Capital will be joining the Kontagent board.
The company’s social web analytics platform is the most broadly used platform of its kind, deployed by many of the top social game and app developers on Facebook. The Kontagent platform now tracks over 60 million users monthly across hundreds of Facebook connected games and services.
The new funding partners will be joining existing angels and seed funds announced earlier this year that include: Jameson Hsu, co-founder and CEO of Mochimedia; James Hong, co-founder and CEO of HotOrNot; Benjamin Sun, co-founder and CEO of CommunityConnect; Auren Hoffman, founder and CEO of RapLeaf; Greg Thomson, founder of TallTreeGames and Mike Sego, chief product officer of Gaia Online and also the Facebook Fund, The Hit Forge and Extreme Venture Partners.
The company plans to use this additional capital to extend its technology platform, as well as to build out its sales and marketing capacity. Kontagent is actively hiring and expanding its engineering, sales and marketing teams in both its San Francisco and Toronto offices.
About Kontagent:
Kontagent is the leading viral analytics platform for social network application developers. The Kontagent platform has been built from the ground up to provide deep social data visualization and analysis that delivers actionable insights delivered via a hosted, on-demand service.
Kontagent was founded in 2007 by serial entrepreneurs Jeffrey Tseng (2nd startup, most recently founder of Aevena) and Albert Lai (5th startup, most recently founder of BubbleShare). The company is headquartered in the SOMA district of San Francisco, California with a presence in downtown Toronto, Ontario.
We’ve heard many of our customers ask for this, so we are expecting this to be a crowd pleaser. The Kontagent team has been hard at work at getting this rolled out today:
We are pleased to announce that it is now possible to filter data on the traffic source page by date. You can select an arbitrary date range and analyze the behavior of users from different install sources over this time period. The old pages that show behavior over the lifetime of the application are still available since they have a few metrics which are not yet supported on the date-filterable pages.
The data shown on the date-filterable pages reflects the behavior of users with a particular install source over the selected time range. This does not mean that the user carrying out an action reflected in the data installed the application during that time period, just that the action was carried out during the time period. This is perhaps best illustrated with a few examples. For these examples, assume that the selected time range is 6/10 to 6/16.
If a user installed the application on 6/8 and had 5 page views that day and 3 more page views on 6/12, only the 3 page views on 6/12 would contribute to the displayed data.
If a user installed the application on 6/8, sent out an invite two three friends, who accepted the invite and installed the application on 6/8, 6/10 and 6/12, respectively, this user would contribute 2 viral installs to the displayed data. Note that the install time of the original user is irrelevant. Only the install time of the user who he or she invited matter in determining the data that is displayed.
Please note that the data used to populate these pages exists from 6/9 onwards. Setting the start date further back will not yield any additional data.
We have updated the dashboard with the following new features:
Support for three subtype levels in the A/B test tables on the Virality page tabs. You can now specify a third subtype to further categorize traffic for each viral channel.
The custom dashboard now supports subtype filtering for the stream and email channels
Queries for returning users, sessions, and average session length have been addded to the custom dashboard.
Viral install count, total revenue, goal count totals, session totals, and pageview totals have been added to the ‘Partner’ tab on the Traffic Source page to match the data available on the ‘Ad’ tab.
Bill-due reminders will now appear in the dashboard
The following bugs have been fixed:
An offset in first data source in a data series in a custom dashboard chart prevented display of additional data series in that chart.
The “Add Location” button in the location filter did not function correctly
At Kontagent, we’ve been super quiet but laser focused and busy building out the latest iteration of our platform. So after a nearly a year of flying under the radar a bit, we are super excited to announce that we have crossed the 50 Million Monthly Active User tracked mark, along with some new customers and investment partners.
The Kontagent team has multiplied in size and our customer list. We are lucky to have a massive number of fantastic new customers that are working with us, giving us fantastic feedback to improve our service. Considering we have no full time sales or marketing people on the team, it is a real testament to the favor that our customers have done for us in “virally” passing the word around for Kontagent. So thank you for those who have referred us to your fellow Facebook developer friends!
Recently, we’ve also been joined by a number of great strategic financial partners/angels that are lending us a lot of their thought, leadership and resources to improve on the thinking that we’ve put into the product over the past two years.
It is amazing that the founding four-person team that we started with has been together for two years now. Not only have we stuck together but the team has multiplied in size and we have yet to lose a single team member in spite of the crazy, hard work that building this company has demanded from each one of us on the team.
When we first started as started experimenting in the Facebook ecosystem in the first months of the F8 platform, we never thought we would end up having the opportunity in building such a fun and challenging analytics platform company.
I want use this opportunity to thank the Kontagent team and all our customers for supporting us over the past two years. The tremendous response we’ve had over the past 90 days since launching our premium features has been astounding. We are quickly catching up on the backlog of customers and requests that we’ve garnered, and looking forward to working with you all soon.
We feel fortunately to be a part of this excited phase of the building out the “social web” – in the form of games, apps, and the many innovative services that our customers and partners are building.
Thank you again to all those that have worked with us, and those that are just looking at partnering with us now and in the coming months. We are working hard at work building a kick ass development platform to enable you all to keep kicking ass building the new new thing.
Kontagent Facebook Analytics is Setting the Industry Standard with Top Customer Wins and Investors
San Francisco, California (—) April 9th, 2010 — Kontagent a Facebook funded social analytics platform has emerged to establish itself as the industry standard in its category with dozens of top industry customer wins while mostly flying under the radar up until now.
Kontagent has chose to surface with some key metrics about its now growing momentum, and dominant position in the social analytics space. In the past quarter alone, Kontagent has managed to win dozens of casual and social game industry’s top players as customers — collectively tracking over 50 million monthly active users.
With the recent release of Kontagent Social Analytics and Marketing-Automation Suite v1.5 (SAMS), which has been in development for over 2 years, the company has managed to secure many of the largest casual game publishers and venture backed game developers as paying customers in just the past three months alone. These customers include PopCap Games, Real Networks, Gaia Online, TenCent, Paramount, PlayFirst, King.com, ThreeRings, Conduit Labs, MetaPlace and many other leading brands.
Furthermore, the company has announced that it has attracted a new group of veteran social and casual games software pioneers as angel investors, including: Jameson Hsu, co-founder/CEO of Mochimedia (Acquired by Shanda), James Hong, co-founder/CEO of HotOrNot , Benjamin Sun, co-founder/CEO of CommunityConnect, Auren Hoffman, founder/CEO of RapLeaf, Greg Thomson, founder of TallTreeGames and creator of YoVille (Acquired by Zynga), Mike Sego, Chief Product Officer of Gaia and creator of (Fluff)Friends (Acquired by SGN). These investors will be joining Kontagent’s existing seed investors Naval Ravikant from The Hit Forge and Extreme Venture Partners. Kontagent has raised approximately $1 Million dollars in outside financing in addition to $250K from the Facebook Fund, it has been able to generate significant revenues from its annual pre-paid enterprise contracts.
For the first time, Kontagent is also opening up demo account that enables visitors to see the full set of features of its v1.5 platform here [Direct link into Demo Account: http://www.kontagent.com/dashboard/demo/]. This account demonstrates the never before possible power and insights that a analytics platform built from the ground up for the social web and social games can deliver.
As social networks and their 3rd party application ecosystem have grown up and become more competitive, social game and app developers look to Kontagent for its best-in-class social analytics and marketing automation platform. Kontagent is a new class of analytics and marketing automation software with specialized tools that enable its customers to systematically engineer viral growth and gain a deeper understanding of the demographics of their user base. Kontagent, a San Francisco-based startup co-founded by serial entrepreneurs Albert Lai and Jeffery Tseng in 2007, is a venture-financed company that is focused on delivering a “Social Analytics and Marketing Automation Suite” to meet these new analytics needs.
Unlike traditional analytics platforms that have historically focused on providing information relating to page views, time spent on site, search engine ranking – none of which provide an accurate understanding of the demographics of a site’s users, how the users are socially linked, and what social interactions occur among the site’s users – Kontagent’s analyticsplatform has been built from the ground up to take advantage of the demographic information and social interactions present in social networks. This information provides powerful insights and actionable information using an intuitive data visualization interface to improve the ability to target specific demographic groups and accurately measure how effectively that goal is met. Unique to Kontagent is its ability to analyze and map the rich demographic and social network information to display how an application’s users are engaging and propagating the viral spread of the application.
Albert Lai, Kontagent’s co-founder, states that “Kontagent has experienced a massive influx of new customers over the past three months, especially the given the strong response to our v1.5 release of the Kontagent Platform. Our industry leading customers partner with Kontagent because we deliver the industry’s most powerful viral analytics and social marketing automation platform. We deliver the insightful and actionable metrics and tools that is the life blood of our customers and drives the success of their business.” Jeff Tseng, Kontagent’s co-founder, remarks that “this is the beginning of a new era of competition in the Facebook application environment. Now everyone can access to the most powerful analytics tools to generate viral growth.”
About Kontagent:
Kontagent is the leading viral analytics platform for social network application developers. The Kontagent platform has been built from the ground up to provide deep social data visualization and analysis that delivers actionable insights delivered via a hosted, on-demand service.
Kontagent was founded in 2007 by serial entrepreneurs Albert Lai/Co-founder (5th startup, most recently founder of BubbleShare) and Jeffrey Tseng/Co-founder (2nd startup, most recently founder of Aevena). The company is headquartered in the SOMA district of San Francisco, California with a presence in downtown Toronto, Ontario.
Interview Contact:
Albert Lai, Co-founder
Phone: 647-885-1897 or 650-544-1524
Email: albert (at) kontagent (dot) com
Web: http://www.kontagent.com
Kontagent
185 Clara St. #101A
San Francisco, CA, 94107
We have added support for dashboard channel tracking in our latest release. Instructions for how to instrument your application to track the dashboard channels is available here. The RESTful API reference page has been updated with the two new API calls (‘message sent’ and ‘message response’) that have been added to enable this tracking.